Do you work alone?
Most of the time, yes. In the vast majority of projects, I'm the one talking to you, scoping the work, and building it. No account manager, no brief handed off to someone else.
When a project calls for complementary skills : motion design, UI, copywriting, illustration, I draw on a network of freelancers I know well, chosen as much for their reliability as for their standards. In those cases, I remain the single point of contact and take care of coordination.
Do you take every project?
No. I work on projects where the quality of execution matters, and where there's a real creative direction to honour or build. That's not compatible with everything.
Projects that work well typically have a brief, even an imperfect one, a creative direction to respect or establish, and a decision-maker with real authority.
In practice, I don't take on WordPress projects, catalogue-style websites without a creative point of view, or briefs that don't exist yet with decision-making spread across ten people. Not on principle, but because that's not where I'm useful.
What languages do you work in?
French, English, and Spanish, spoken and written. I'm based in Madrid, with regular activity in France and across Europe.
Do you work on-site?
I'll travel when the project warrants it : for a scoping session, a kick-off, or a key moment that's better done in person. That said, I'm not available for long on-site engagements: I have a family and two children in Madrid, and that's a choice I stand by.
The vast majority of projects I work on run very smoothly remotely. It's rarely a limitation.
What technologies do you work with?
I use whatever the project calls for. In practice: HTML/CSS, JavaScript, Alpine.js, Vue, GSAP on the front end, PHP and Laravel on the back end, with custom back-offices when needed. For campaigns: HTML5, Canvas, and standard IAB formats.
I've built my own CMS, tailored to how I work. I no longer take WordPress projects; I favour custom architectures, lighter and more secure for premium work.
If your project runs on a different stack, it's worth discussing. Experience outweighs tool preference.
How can we work together?
By project : This is the primary mode. We scope it together, I build, we deliver.
Agency retainer : For agencies with a steady flow of compatible projects, I can reserve capacity on an ongoing basis. It avoids qualification delays with every new brief and allows a genuine working relationship to develop.
White-label : I can work under your brand, invisible to the end client. This mainly applies to agencies that need production capacity without exposing their internal organisation.
Team support : I can join an existing team on a short-term basis, client-side or agency-side, when the project calls for it.
How do you get started?
With a short exchange, email or video call, to understand the project, the deadlines, and what you actually need. No twenty-point qualification form, no free pitch to get going.
If the project is a match, I come back with a clear proposal covering scope, engagement model, and terms. If it's not the right time or the right fit, I'll say so.
What about budget?
I don't publish day rates. Pricing depends on the scope, duration, and engagement model: a one-off project, a retainer, or team support don't cost the same.
The first conversation is about the project, not the numbers. Once the scope is defined, I make a precise proposal. If the range doesn't work, it's better to know early.
Do you work alone?
Most of the time, yes. In the vast majority of projects, I'm the one talking to you, scoping the work, and building it. No account manager, no brief handed off to someone else.
When a project calls for complementary skills : motion design, UI, copywriting, illustration, I draw on a network of freelancers I know well, chosen as much for their reliability as for their standards. In those cases, I remain the single point of contact and take care of coordination.
Do you take every project?
No. I work on projects where the quality of execution matters, and where there's a real creative direction to honour or build. That's not compatible with everything.
Projects that work well typically have a brief, even an imperfect one, a creative direction to respect or establish, and a decision-maker with real authority.
In practice, I don't take on WordPress projects, catalogue-style websites without a creative point of view, or briefs that don't exist yet with decision-making spread across ten people. Not on principle, but because that's not where I'm useful.
What languages do you work in?
French, English, and Spanish, spoken and written. I'm based in Madrid, with regular activity in France and across Europe.
Do you work on-site?
I'll travel when the project warrants it : for a scoping session, a kick-off, or a key moment that's better done in person. That said, I'm not available for long on-site engagements: I have a family and two children in Madrid, and that's a choice I stand by.
The vast majority of projects I work on run very smoothly remotely. It's rarely a limitation.
What technologies do you work with?
I use whatever the project calls for. In practice: HTML/CSS, JavaScript, Alpine.js, Vue, GSAP on the front end, PHP and Laravel on the back end, with custom back-offices when needed. For campaigns: HTML5, Canvas, and standard IAB formats.
I've built my own CMS, tailored to how I work. I no longer take WordPress projects; I favour custom architectures, lighter and more secure for premium work.
If your project runs on a different stack, it's worth discussing. Experience outweighs tool preference.
How can we work together?
By project : This is the primary mode. We scope it together, I build, we deliver.
Agency retainer : For agencies with a steady flow of compatible projects, I can reserve capacity on an ongoing basis. It avoids qualification delays with every new brief and allows a genuine working relationship to develop.
White-label : I can work under your brand, invisible to the end client. This mainly applies to agencies that need production capacity without exposing their internal organisation.
Team support : I can join an existing team on a short-term basis, client-side or agency-side, when the project calls for it.
How do you get started?
With a short exchange, email or video call, to understand the project, the deadlines, and what you actually need. No twenty-point qualification form, no free pitch to get going.
If the project is a match, I come back with a clear proposal covering scope, engagement model, and terms. If it's not the right time or the right fit, I'll say so.
What about budget?
I don't publish day rates. Pricing depends on the scope, duration, and engagement model: a one-off project, a retainer, or team support don't cost the same.
The first conversation is about the project, not the numbers. Once the scope is defined, I make a precise proposal. If the range doesn't work, it's better to know early.